DIY/Creative Social Media Packages
About Rachel...
Queen of COLOUR Rachel Henderson, is the UK based designer, writer and content creator behind the @therachelhendersonstudio / www.rachelhendersoninteriors.co.uk/blog – an established DIY and interior design platform with a mission to motivate, inspire, and encourage others to live a more colourful, crafty and creative fulfilled life! She shares advice, tips and tricks, and project ideas to infuse more colour, creativity, and joy into our lives.
Over the years, Rachel has successfully collaborated and partnered with renowned brands, creating impactful content in her signature style that resonates with her audience. She has a dedicated online community of over 250,000 engaged followers across various platforms with her content being viewed by over 30 million people, all over the world!
What sets her apart as a content creator, is her ability to authentically connect with her followers. She believes in the importance of building genuine relationships and trust, which is reflected in the engagement and loyalty of her audience.
Rachel has a sunny, bright, fun and friendly personality that shines through all of her content. She is very comfortable in front of a camera, and can confidently present ideas on Instagram stories or perform a script for a brand video (examples and showreels can be sent on request). She has been cast for and has featured on two popular BBC TV shows and presented live on stage at various UK-based events and festivals.
Rachel has a following of 196k on Instagram and 31k on TikTok. Her stats for the last 30 days (March 2025) is as follows:
Account reach 86k, Interactions 11k (likes 6,475, saves 1,225, shares 68), follower rate is 13.5% (UK) and 15% (US).
She can provide screenshots of engagement and reach for the last 30 days on request.
Rachel’s services:
- Video creation (Reels, explainer videos, service/product launches)
- Styled product photography
- Unboxing/product reviews
- Giveaways
- Event coverage
- IG lives/demo’s
- Blog articles
Brands Rachel has worked with:
Social Media Packages
DIY/Creative
Package 1- 1 x permanent photo carousel in-feed post on Instagram. documenting the process of using your products to create a DIY/upcycling/interior project
- 3 x story frames on Instagram showing the “before” and “after" and "process" videos. These will include product link stickers and interactive elements
- 3 x still assets of completed project
- Copyright to all content - sent via We Transfer
- Paid media access/usage for 1 month
DIY/Creative
Package 2- 1 x permanent video Reel in-feed post, documenting the process of using your products to create a DIY/upcycling/interior project. Content will also be shared on Rachel's TikTok and YouTube shorts channel's
- A minimum of 5 x story frames on Instagram showing the process of using your products to create a project (this can include an intro to the project, a mood board, the process, a tour of the final project, and “before” and “afters”). Stories will include product link stickers and interactive elements
- 5 x still assets of completed project
- Copyright to all content - sent via We Transfer.
- Paid media access/usage for 3 months
DIY/Creative
Package 3- 1 x permanent video Reel in-feed post, documenting the process of using your products to create a DIY/upcycling/interior project. Content will also be shared on Rachel's TikTok and YouTube shorts channel's
- A minimum of 5 x story frames on Instagram showing the process of using your products to create a project (this can include an intro to the project, a mood board, the process, a tour of the final project, and “before” and “afters”). Stories will include product link stickers and interactive elements
- 1 x permanent blog article on Rachel's website about the project, with back links to your brands website
- 5 x still assets of completed project
- Copyright to all content - sent via We Transfer.
- Paid media access/usage for 6 months
Content Portfolio
Other packages
As well as the above DIY/Creative packages, I also have Product Styling packages which you may also be interested in.
